Township
Township
Cape Town, South Africa
Project Summary
Township is an integrative social enterprise creating gainful employment for women in the Cape Town area. Producing unique and eclectic textiles that are then made into products and sold around the world.
At DEEP we were asked to hone their brand identity, that reflects their unique, fresh approach to making as well as their proud context.
Credits
Adam Shear – Creative Director at Deep Agency
My Role
Brand Identity Design
Art Direction
Naming
Pattern-making
A pattern system was developed
from their logo that was to be applied
accross the branding collateral.
Our aim was to develop a flexible
identity system that relied on some
core elements that would hold
the brand together.